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Landing Page & Funnel Audit
For performance marketing teams running paid ads that need dedicated high-converting landing pages. Audits ad message match, scroll-lock funnels, social proof stacks, and mobile speed.
Thanks. Your answers are in.
We review every response and reply with a written diagnostic within 2 working days.
What happens next.
Read
Our senior strategists read every single answer. No automated bots or fake scores.
Audit
We produce a written audit identifying leakages, ad waste, and growth upside within 2 working days.
Priorities
We map out the exact first 3 tests or sprint actions we would execute and why.
Call
If there is mutual commercial fit, we review the findings live on a 30-minute growth roadmap call.
The complete discovery questions and why each matters.
We believe in complete transparency. Below is the full set of diagnostic questions our agency uses when auditing commercial growth. Use this as an internal team checklist or submit above for our written audit.
Does the hero headline on your landing page exactly match the hook and promise of the ad that brought the visitor?
Why this matters: Message mismatch is the #1 cause of immediate landing page bounce; visitor reassurance must be established in the first 2 seconds.
Does your form hide surrounding marketing distractions once a user begins typing in Step 1?
Why this matters: Scroll-lock multi-step forms trap users in the conversion funnel and reduce perceived friction by 30% to 50%.
What verifiable client metrics, logos, and video testimonials appear above the fold?
Why this matters: High-intent prospects look for evidence of peer success before investing time in submitting contact details.
Does your landing page load in under 1.5 seconds on 4G mobile connections?
Why this matters: Over 75% of Meta and LinkedIn ad traffic arrives via mobile; sluggish landing pages hemorrhage ad spend before content renders.
Do you employ an Atmos-style exit-intent overlay with a 15-second grace period and session storage lock?
Why this matters: Captures leaving visitors with an alternative low-friction offer without annoying engaged users.
Does your mobile layout feature a persistent bottom CTA button that hides when the main form is in view?
Why this matters: Ensures the user can initiate conversion at any point during their scroll journey without CTA clutter.
Does your form provide empathetic 9-digit phone validation to prevent missing-digit lead loss?
Why this matters: Users frequently mistype 9 digits; guiding them in real time recovers 5% to 8% of otherwise discarded genuine leads.
How often do you deploy new headline hooks, offer angles, or proof layouts for split testing?
Why this matters: Continuous split-testing compounds conversion improvements, driving down customer acquisition costs over time.
Are page-view, step-completion, and submit events tracked via server CAPI with unique event IDs?
Why this matters: Eliminates duplicate conversions in ad platforms and provides clean data for smart bidding optimization.
What is your target conversion rate and cost per qualified submission for this campaign?
Why this matters: Anchors conversion rate optimization sprints and sets clear performance benchmarks.
Questions, answered first
What is a Landing Page audit questionnaire?
A conversion-focused audit evaluating message match, visual hierarchy, mobile speed, multi-step form architecture, and tracking completeness.
Why do dedicated landing pages convert better than homepages?
Homepages are designed for browsing with multiple navigation links; landing pages are engineered for a single commercial conversion action with zero navigational leaks.
What happens after submitting this questionnaire?
Our conversion designers audit your landing page and deliver a written teardown with 3 actionable visual fixes within 2 working days.