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- Guides & Playbooks
Step-by-step guides you can use this week
Playbooks built from the systems behind our three engines.
Walk-in tracking for multi-store brands
The booked-call funnel for coaches
Industrial enquiries from Google and AI search
Working titles. Email is optional, never a wall.
Published Agency Playbooks (Read Instantly)
In-depth, un-gated strategic breakdowns written by the team from live client scaling campaigns.
How to Rank in ChatGPT, Perplexity & AI Search Engines
Entity-dense structure, llms.txt implementation, and authoritative citation optimization for modern generative engines.
Meta Conversions API (CAPI) & Event Deduplication
Browser pixel and server-side tracking architecture with unique event ID deduplication and Event Match Quality audits.
High-Converting Landing Page & CRO Audit Checklist
4-step scroll-lock forms, 16px iOS inputs, Behavioral exit intent, and empathetic phone validation standards.
Local SEO Architecture for Multi-Location Retail
NAP consistency, Google Business Profile hierarchy, and store locator tracking to turn ad clicks into physical footfall.
Google Ads Performance Max & Search Lead Generation
Target CPA scaling, offline conversion imports, audience signals, and negative keyword governance.
High-Ticket B2B Lead Gen & Account-Based LinkedIn Ads
Job title layering, company list matching, single image vs thought leader ads, and qualified SQL cost control.