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Benchmarks

CPL and ROAS from real accounts

Every figure is one real account result, not an industry average.

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COACHESCPL

₹134

1,750 LEADS · BUSINESS COACH

MULTI-STOREROAS

7.8–8.3x

NATIONAL CLINIC CHAIN

B2BCOST PER LEAD

~₹2,250

~80 LEADS ON ₹1.8L

PipelineDSCPL

₹134

Coaches & Consultants

1,750 leads, business coach

META · 1 ACCOUNT

PipelineDSCPL

₹151

Coaches & Consultants

535 UK workshop signups

META · 1 ACCOUNT

PipelineDSReturn

15x

Coaches & Consultants

Own campaign, ₹80K → ₹12L

META · 1 ACCOUNT

PipelineDSReturn

~33x

Coaches & Consultants

Diet & lifestyle coach, ₹2.2L → ₹74.5L

META · 1 ACCOUNT

DemandEngineDSROAS

7.8–8.3x

Multi-store & EBO

National clinic chain, across channels

META, GOOGLE, LOCAL SEO · 1 ACCOUNT

LeadEngineDSCost per lead

~₹2,250

B2B / Industrial

~80 leads on ₹1.8L (calculated)

GOOGLE ADS · 1 ACCOUNT

LeadEngineDSEnquiries

~5–6 / day

B2B / Industrial

Qualified RFQs from verified buyers

GOOGLE ADS · 1 ACCOUNT

METHODFrom client ad accounts, as stated in our plan. Calculated rows show inputs.

CAVEATOne account is not an average. Real examples, not targets.

NEXTMulti-account CPL and ROAS by vertical, once data allows.

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CPL and ROAS from real accounts