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  3. AEO / GEO Questionnaire

AEO & GEO Answer Engine Audit

For forward-thinking brands positioning to be cited as the definitive answer across ChatGPT, Perplexity, Claude, and Google AI Overviews. Audits knowledge graphs, entity definitions, and structured LLM exports.

WRITTEN AUDIT ILLUSTRATIVE
Your answersReading…Reviewed
Accounts & dataChecking…Gaps found
Action planWriting…Ready
Written audit · within 2 working days
STEP 1 OF 3 · ABOUT YOU (MANDATORY)
+91
STEP 2 OF 3 · YOUR SITUATION
STEP 3 OF 3 · ANYTHING ELSE
FEEDS INTO

ANSWER & GENERATIVE ENGINE OPTIMIZATION

02 / After you submit

What happens next.

Read

Our senior strategists read every single answer. No automated bots or fake scores.

Audit

We produce a written audit identifying leakages, ad waste, and growth upside within 2 working days.

Priorities

We map out the exact first 3 tests or sprint actions we would execute and why.

Call

If there is mutual commercial fit, we review the findings live on a 30-minute growth roadmap call.

03 / Agency Discovery Template

The complete discovery questions and why each matters.

We believe in complete transparency. Below is the full set of diagnostic questions our agency uses when auditing commercial growth. Use this as an internal team checklist or submit above for our written audit.

QUESTION 01 Entity Definitions

Does your website feature clear, unambiguous definition sentences explaining exactly what your company does in the first paragraph?

Why this matters: LLM knowledge extraction algorithms favor concise, unambiguous entity definitions over flowery marketing jargon.

QUESTION 02 Direct Q&A Structure

Is your service and product content formatted in question-and-answer blocks directly matching natural user prompts?

Why this matters: Answer engines extract direct, authoritative Q&A nodes to synthesize conversational responses.

QUESTION 03 Citation Footprint

What authoritative industry sources, trade publications, and directories currently cite your brand?

Why this matters: Generative engines corroborate facts across multiple trusted external sources before including a brand in synthesized recommendations.

QUESTION 04 Original Data & Research

Does your company publish original benchmarks, proprietary data, or client survey statistics?

Why this matters: AI engines cite original sources of data rather than second-hand summaries, creating defensible citation moats.

QUESTION 05 Structured Schema Graphs

Is your JSON-LD schema connected in an interconnected graph using `@id` node relationships?

Why this matters: Interconnected schema graphs allow LLM crawlers to map relationships between your organization, services, founders, and FAQs without ambiguity.

QUESTION 06 llms.txt Deployment

Is your website documentation summarized in a clean /llms.txt file following the emerging AI scraper standard?

Why this matters: Provides an efficient markdown roadmap that AI scrapers can parse in milliseconds without rendering heavy web pages.

QUESTION 07 Competitive Prompt Gap

When querying Perplexity for 'Best [your industry] in [your market]', what 3 sources does it cite?

Why this matters: Reveals the exact web domains we must influence through PR and content syndication to earn AI citation placement.

QUESTION 08 Factual Accuracy

Are there any hallucinated claims, outdated pricing, or legacy addresses that AI models output for your brand?

Why this matters: Systematically correcting public web references prevents AI search engines from relaying inaccurate information to potential buyers.

QUESTION 09 Author Credentials (E-E-A-T)

Do your articles and case studies feature named authors with verifiable professional credentials?

Why this matters: AI search models weigh author expertise and verified authority when selecting source citations for commercial recommendations.

QUESTION 10 Growth Targets

What are your top 5 high-value commercial prompts where being the #1 AI recommendation directly drives revenue?

Why this matters: Focuses generative optimization sprints on revenue-generating prompts rather than low-value general queries.

04 / FAQ

Questions, answered first

What is an AEO & GEO audit questionnaire?

A strategic audit assessing how your brand is perceived, cited, and recommended across AI search engines like ChatGPT, Perplexity, Claude, and Google AI Overviews.

How does AEO differ from traditional SEO?

Traditional SEO optimizes for 10 blue links on a search results page; AEO/GEO optimizes for direct answer extraction, entity authority, and being cited as the definitive source in synthesized AI responses.

What happens after submitting this audit?

Our AEO team runs multi-model diagnostic tests across leading LLMs and delivers a written citation roadmap within 2 working days.